SEO Basics: Essentials For Optimizing Your Seo

Are you interested in learning the SEO basics? Get Me SEO has all of the essentials on getting the most out of your search engines.

1) Relevancy

Search engines will give you the most relevant results to a searcher’s query. Relevance is one of the primary SEO basics every business owner should be aware of.

Search engines have integral algorithms that allow for the search queries to be relevant. There are factors that greatly influence these results. These factors coincide with a user’s search history, time of day/year, and other similar factors.

2) Content Quality

Latest research from Search metrics on ranking factors give an indication that Google is moving further towards longer-form content that understand a visitor’s intention as a whole. Instead of using keywords to create content that are based on well-known search engines. The main point is to concentrate on the user experience as opposed to only focusing on keywords.

3) A User’s Experience 

There are many SEO benefits from a positive user experience. You need a site that is easily navigable and will allow a form of a clearly searchable site with relevant internal linking and related content. All the stuff that keeps visitors on your webpage and hungry to explore further.

4) A Site’s Speed

How quickly your webpages load is increasingly becoming a differentiator for search engines. Google may soon start labeling results that are hosted on Accelerated Mobile Page (AMP) so this may possibly be the ‘mobilegeddon’ of 2016. Speaking of which…

5) Cross-device compatibility

Keep in mind that Google has mentioned that responsive design is its preferred method of mobile optimization.

6) Internal linkage 

We have discussed and focused on the benefits of ensuring your site’s navigation is basic and simple to use. However, editors and writers can carry-out when publishing articles to help push traffic around the site that may lead to higher trust signals for Google: internal linking.

Internal linking may have some advantages:

It provides your audience with further reading options. As long as they’re relevant and you use clear anchor text (the clickable highlighted words in any give link). This can help reduce your bounce rates.

It helps improve your ranking with certain keywords. If we want this article to rank for the term ’SEO basics’ then we can begin linking to it from other posts using variations of similar anchor text. This tells Google that this post is relevant to people searching for ‘SEO basics’. Some experts recommend varying your anchor text pointing to the same page as Google may see multiple identical uses as ‘suspicious’.

It helps Google crawl and index your site. Those little Googlebots that are sent out to fetch new information on your site will have a better idea of how useful and trustworthy your content is, the more they crawl your internal links.

7) Authority

An authority website is a site that is trusted by its users, the industry it operates in, along with other websites and search engines. Traditionally a link from an authority website is very valuable, as it’s seen as a vote of confidence. The more of these you have, and the higher quality content you produce, the more likely your own site will become an authority too.

However as the Searchmetrics research suggests, year-on-year correlations between the back links and rankings tend to decrease. This indicates that perhaps over time, ‘links’ may no longer carry such great importance.

There’s a good argument raging in the comments to this recent piece on links as a marketing KPI, which offers some diverse views on the subject.

8) Title tags and Meta Descriptions 

Having a meta description won’t necessarily improve your ranking on the SERP. However, a meta description can definitely be something you could use prior to publishing an article. Meta descriptions can aid in increasing your chances of a searcher clicking on your result!

If you are unaware of what the meta description is, it is a short paragraph of text that appears below our page’s URL in the search results. It is also something that you must have complete control of in regards to your CMS.

For more information, click here. 

Tips For Successfully Selling SEO Services

Drawing Sales Going Up

https://www.social-experts.net/social-selling-hit-sales-target/

Selling SEO services can be made a lot easier if you follow these tips.

Tip #1: Teach Your Client

The first step in selling SEO services involves teaching your client how SEO works. You need to build a good relationship with your client by educating them on what the agency or consultant will be doing. Consequently, more clients will be willing to pay more for their SEO services. If they become informed on how difficult it can be to successfully sell SEOs, they will want to invest more money into it. 

Tip #2: Be Honest And Transparent

Tell your clients what you are doing. If the client wants a list of every step you are taking when creating their website, make it for them. It is important to be honest with clients when they ask for details. You want your client to trust you and the work you are putting into their website.

Tip #3: Know Everything There Is To Know

  • Know your searcher's intent.
  • Know why a specific search query or keyword is not showing up. Search engines gear the search results towards the preference of each user.
  • Know that great SEO services get more sales or leads for the client's business in addition to creating more traffic on their website.
  • Know what the typical search results page looks like. A search engine's results include SERP,SERPS, or "THE SERPS."
  • Know the benefits of partnering with a consultant or agency that specializes in paid search so you can help your client get a ranking boost.
  • Know about Google's guidelines. Google has guidelines known as the Google Webmaster Guidelines that everyone selling SEO services should become aware of.

Tip #4: Educate Yourself On The Facts

  • Local map listings are based on location and can be very competitive. The success of your map listing relies on the reviews and the number of times a business's information appears on a website.
  • Selling SEO services is a strategy that takes time. You can't rush the process. The client should also understand this because it is important to know that their website will not have a successful SEO ranking right away.
  • Your content needs to not only be good, but unique. Think of creative ways of sending your message across. It is important to grab a website visitor's attention.
  • Make sure your client tells you everything you need to know about their website. You need to become aware of their customer base and all other information.
  • Local businesses must be consistent with their NAP data. This includes their company name, main phone number, and address.
  • Consider opening satellite offices. This will help your client's business appear in a local listing of a city their business is not a part of, which creates more traffic.
  • Have a mobile version of your website to attract more users.
  • Make sure your website loads quickly. You don't want your visitors to get bored waiting for your website page to pop up on their screen. 

Follow these tips and watch your SEO rankings hit an all time high! For more information on how to successfully sell SEO services, contact us at 646-450-2431 or at info@getmeseo.com. 

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How Artificial Intelligence is Changing SEO in 2018

Artificial Intelligence has been shaping the Internet for years now, allowing computers to run complicated programs and search through data, display it, and report analytics about it. Here are some ways in the past year it’s been shaping the future of SEO:

  • SEO is getting smarter by learning from each iteration, meaning it is now harder for companies to put out content that is not relevant to their users and trick users in order to be at the top of the results page.
  • The content on the page can now be automated, with companies choosing what order to have a particular user view their content. This creates new marketing and targeting opportunities.
  • AI allows companies to display ads to their webpages, getting paid without having to charge the user anything. This allows companies to achieve greater revenue than just the site alone.
  • Different versions of a landing page can now be viewed with different headlines. This can be helpful to see which version is converting better
  • AI can create quizzes that pop up on your website so the user can tell you more about them

Converting SEO Leads Into Clients

In many cases, business owners are often unaware of terms such as SEO when you are cold calling in hopes of acquiring them as a client; this just leads to getting the phone hung up in your face.

This is where we come in. At Get Me SEO, we do the hard work for you. We have already done the research on these companies and checked out their website on Google to see what keywords they are ranking for. This takes the guessing game out, and eliminates the cold calling in search for potential clients, that may be wasting your precious time.

While it is true that many businesses (and people, in general) don't like unwanted communication, we have already communicated with these companies to know they are searching for the right agency to help grow their business. Therefore, they will be looking out for you!

What sets us apart from other SEO lead agencies is that we do not share leads with other companies; our leads are always exclusively sold, which means you will never have to worry about another competitor calling your potential client. After all, exclusive leads convert 75% better than shared leads, based on industry tests.

 

How To Sell SEO Leads So You Can Succeed

Selling local or exclusive SEO leads is a successful business tool when done correctly. Some professional advice for selling and buying leads is listed below for optimal business growth. So if you're looking to start a "SEO leads for sale" business, follow these tips.

  1. Know What You're Selling: Establish an expertise in your field of interest. Whether it's something you've wanted to learn about or something you have passion for, get so familiar with every part of this field. Know it in its entirety, inside and out. It's easier to learn and create a business plan when you really understand the industry. This way when a company comes and talks to you, you have all the right information. Get specific with details, subfields, and in-between subjects. You are seen as a interesting and prospective candidate to buy SEO leads from when you are specific with a certain category.
    1. Not sure what you're interested in? go with what SEO leads are common in your area
  2. Before You [Lead] In, Remember Customers Come First: Some ethical promises you can make to yourself and to future clients lies in your professionalism. Don't try to sell your leads or business to someone who would hurt from it realistically. Remember that each business is unique in which that their problems may not always be obvious to you. Hear the clients or customers outright first, and then decide whether or not your services would be the right solution.
    1. Also remember the complexities of SEO language. Familiarize them with leads and revenue, but don't get so technical with jargon.
  3. Become Established: Brand Yourself. At this point of your expertise you should brand yourself! It's an exciting accomplishment to create a name and market yourself. Doing so will help people refer to your work, which establishes you as a marketing professional.
    1. Create a website and social media- and post #frequently.
    2. Blog and Forum: blogs and forums are usual for you sharing your [-s and others] knowledge and information on your SEO business. You can also meet potential clients this way by allowing answer forums.
    3. Share beneficial content about something that may help other businesses. Widely shared content is empirical to SEO Lead Marketing in that you are supporting other businesses. You can get customers with a newsletter for other businesses to reach out
  4. Partner Up! Businesses thrive by helping others. Finding other companies that you like and work well with is beneficial.
    1. Working or partnering up with complimentary businesses helps everyone. If another business has a client that is looking for a service you provide, that business with recommend you, and vice-versa. Everyone wins!
  5. Provide Solutions with your expertise. Before launching your plan to a business, get to know their company inside and out. See what tags they use, how they're doing, and find out specific details on basic information on what they offer.
  6. LEAD Generation: Establish a lead generation by following these steps
    1. phone calls: not everyone is good at it. Establish a phone call protocol that works and gets you business deals.
    2. Send mail: email or direct mail still works. Add a few tips or "did you know" information to teach them something new
    3. Be visible online and post referrals
    4. Put out old fashioned advertisements. Magazines, newspapers, billboards, and any other marketing idea you'd like to have your business featured on!

 

Hopefully these tips help you generate and sell leads so you can succeed! For more information, stay tuned with GetMeSEO's blog content that seeks to help your successful business grow. If you have any questions, call 646-450-2431 or click here and fill out the forum! We look forward to working with you.

How to Generate Free SEO Leads

Wondering How To Turn Prospects into Clients?

So, you're at the point of your career when your meeting and receiving many *potential* clients. Your verbal skills have gotten better, your communication and language is on point, and now you have clients interested in your offer. Then they decide to not take your offer and find something else.

Something went wrong! Learn how to reel them in completely. Rather than persuading them to order SEO services on the spot, follow these tips to make them more interested in your business and willing to buy your services.

  • While you're talking to them, run an Express SEO Audit. It'll take a few minutes and give you all the information about their company that you need to know. The prospects will want your SEO services when you confront them with your findings and share [what you want to share] about your SEO audited report. You can first share SEO issues that is keeping them from high ranks, and then inform them about minor tweaks that are necessary after they buy your product.
  • Get Leads while your away from your computer. Instead of sleepless nights of sending E-mails and making calls, create a "Run Free Audit Report" on your website for potential customers. They'll get a free report and you can get their names and email addresses for when you're back at your computer. People who want their free audits are likely to want your SEO services afterwards.

Give these two tips a try and see how many new leads you generate. This is a fast and efficient way to get customers more interested. When you have something they're looking for, and trust that you are giving them such answers, they are likely to build rapport with you and trust your services- and come back for more.

For more questions and information about SEO and getting SEO clients, contact us at GetMeSEO by calling 646-450-2431. We look forward to helping you grow your business!

Gain SEO Clients With This Helpful Advice

Find The Right Clients

Finding SEO clients is obtained easily when you have the right target audience and offer the correct advice. The world of business is large and ever growing, so different businesses offer different services, and different businesses are looking for different services. No one wants to be bothered by a company that is offering something they aren't looking for, so why waste yours or anyone's time, right? Following this advice can help you find the right target audience and turn them into clients.

First, you'll have to go after your target audience if they aren't coming to you. If your advertisements aren't working or you're not ranking high on an organic search, find potential clients. Make a list of SEO related keywords, both generic and specific phrases, that you specialize in. Using specific and generic keywords will lead you to clients in need of the help that you offer.

In your search for your target customers:

  1. Determine the standard of the search
  2. Find people in need of SEO help
  3. Reach out to them with the help you offer.

You can find clients on business related websites, in forums and question blogs spots. Some websites include LinkedIN Pulse Posts, DigitalPoint Forums, MOZ, SearchEngineLand, just to name a few out of many. Through these websites, you can find comments/questions that you can answer and build a client base.

A fast way to sift through these sites is to follow this step: use site:example.com with your keyword in the search engine to locate the questions/comments related to your service. It will look like this:
site:example.com "your keyword"

So, for example, type in site:linkedin.com/pulse "best seo companies" and see the plethora of questions/comments/posts related to SEO. Again, place your key word in quotations and that will maximize your search to relations of your service. Use the "tools" button on the search page to filter out webpages for your recency desires.

For questions and comments that have not been posted, but you feel are important, write blog posts or web content that would answer such questions. If you're asking it, someone else is thinking it!

At this point you should be able to find the right target audience, even if you've had to filter out some other potential audiences.

Before You Pitch Your Service:

Now that you found some potential clients, you have to build rapport and trust before trying to sell your product. Give free advice such as helpful keywords, or letting them know which keywords don't work. When answering a prospects question give them keywords or a free audit without them even asking. Run their site through an SEO auditor and send them the results. Audits help analyze the right target audience, and also helps the client become aware of the problems of their site that they don't already know. Upon their excitement, you can pitch your service after revealing to them their problems and of any consequences. Make a video or eBook with helpful hints, tips, and suggestions. This could be as simple as a DIY, advice on a business strategy, or just about your business or service. Remember that it should NOT be a sales pitch until they realize they need your help.

Be Ready:

Stay available and be reliable to help these clients. This will get you ranked higher in search engines, grow your customer and client base, and give your business an outstanding name. Although this advice is time consuming, the results are well worth it. We all know how long it took Rome to be built, so why not give your business the time to grow. Dedicate time and effort into optimizing your organic search, finding the right target audience, and giving them what they ask for, without having them ask. Following this advice will bring your more clients that allows your business to grow and excel.

For more questions and information about SEO and getting SEO clients, contact us at GetMeSEO by calling 646-450-2431. We look forward to helping you grow your business!

Best Tips To Get SEO Leads

Looking For SEO Services?

When seeking potential clients, and turning the potentials into legitimate clients, it is important to have all the necessary skills of being a highly skilled lead generator, as well as keeping up with social media, your web page design, and staying in contact with your clients. This is a lot of work for one person or a few people in a small company but is the best steps for a successful business.

You could hire a lead generator to do the business seeking for you, but with that you risk the high costs of the generator who may not even be so skilled anyways. Doing the generating yourself isn't the easiest thing to learn and often a waste of time trying to learn. It isn't the most fun task either, except maybe for those it comes a bit more naturally for. You need leads though, or else you risk having to close or downsize your business. Choosing to buy SEO leads is a profitable decision that can boost your website.

How Get Me SEO Can Boost Your SEO Business

Get Me SEO LLC sells SEO leads that are worth buying, that can afford you, and will grow your business. Many businesses go wrong when keeping prices lower than what competitors offer, as this results in clients who are both demanding but cannot afford you, and low prices being your only forte. Though it is smart to start your business with low prices, eventually you want to higher your prices especially as you reach more leads.

(When you are ready to higher your prices, have a "why" explanation for clients. Explain to them what they'll be receiving by paying you a higher price than your low-cost clients, such as web design services or free web tweaks when necessary. Explaining why paying them more than earlier clients is beneficial for them increases their likeliness to agreeing to your price, and many businesses follow this technique.)

A final reason to invest in SEO from our lead generation is that for businesses who spend all day making phone calls, for those who try to increase their social media page trafficking, and for those who don't have the lead generator skills, purchasing exclusive leads can dramatically increase your revenues and therefore profits. Buying leads from reputable companies, such as Get Me SEO LLC, can transfigure your company the way you'd like to see it.

Our leads are already potentials and already seeking business. Rather than spending the extra effort of generating your own leads, or hiring a very costly generator, buy from a reputable company. It omits the hassle and gets your business exactly where it needs to be.

For more information about how buying SEO leads will benefit you and your company, contact us as 646-450-2431 or at info@getmeseo.com. Learn how our leads will increase profits and revenues with minimal cost of labor.

Growing Digital Agencies With SEO Leads

Tips For Turning Leads Into Buyers

Marketing agencies looking to increase sales and buyers will benefit from buying SEO leads. Many agencies may have the tools for a successful business, but have no idea how to get SEO leads or how to turn leads into sales. Together with social media, finding key words relevant to what you're marketing can guarantee exclusive SEO leads becoming yours.

Leads are your potential buyers, as most salespeople are aware of. When you want to grow your business, using SEO is optimal for success as it can increase the chances of your webpage moving to the first page of Google. Only a small percentage of people will search the second or third page of a Google search before changing their verbiage. We sell SEO services to move you higher on the search engine, ethically.

In order to get a lead to become a buyer, there are some steps to follow:

Familiarize Yourself with the business that you want to sell to. Have an idea of the business model, the person you'd be talking to, and who their target audience is. This will not only increase chances of a sale, but also built rapport and trust between you and your client. Some companies suggest getting to know this information to build trust, avoid pointless questions, and to make sales, of course!

Call and Call and Call... and Call! Basically, keep calling. We all have different, busy, crazy schedules. There is no way of telling when someone's day off is, or their lunch break, or when they even start or finish working. Therefore, when you have a potential client, call many times throughout the first day (such as 6-8 times) and end the day with an email. Be persistent! Let them know in the email exactly what you are looking to sell. Offer to run a free audit, if necessary. Sometimes, letting a business know where they already stand makes them more interested to ask for help.

Also, following up a lot is not as annoying as it seems. When people are busy, it may take them a while to answer their phone.

Stay Focused, The point of getting to know them before talking to them is so that you don't have to ask them questions about their product or life for that matter. You can talk straight forwardly, ask ask them what they want for their business (to grow, stay the same, increase products, etc). Allow them to realize we can help any company, small or large. Show them how even a free audit on their webpage can increase the number of leads simply by having people fill out their contact information. Give them proof for how other leads (and clients) have had great business success since their SEO investment.

Don't Let Them Fool YOU. You're the salesperson, so be persistent but also don't let them yes you to death with no sale agreement. Be honest about what their budget would get them or let them know how much it would cost them if they want ___ and ___ done in x amount of time. This saves time and energy. Allowing potential clients to know what your SEO lead is and understanding their budget is a for sure way of telling whether or not they will become a buyer.

Social Media & Websites. Get clients familiar with social media if they aren't already. Social media can be linked to their webpages and vice-versa. We offer to work with our clients social media pages and webpages to increase their sales. Improving their social media and webpages is essential for their success and for your success.

For more information on how to obtain SEO leads, contact me at 646-450-2431 or email us at info@getmeseo.com. Our goal is to help you increase your business, to turn leads into buyers, and to move your business higher on search engines.

Buying SEO Leads is Always a Great Idea

In the event that you have a site, you will realize that it is insufficient merely to be found. The perfect folks should find you. With exceptionally targeted SEO leads, you're able to get in touch with those who are looking for you. To get great leads, you'll be able to customize your company's marketing strategy so that the search engines are able to locate you. This will optimize the people for your website. You're the best judge of your products. That is why it is possible to take each attempt to permit your visitors to assess the qualities that make you distinct from your remainder.

When you buy SEO leads, you're streamlining your preferences for the type of audience you're seeking. Your SEO expert will determine the keywords and key phrases which allow you to bring in the desired traffic. Together with the different varieties of SEO leads on the market, you are able to raise and combine your web reputation. They offer a stream of focused targeted prospects, qualified customers who have been in demand of the providers you provide and help you close the deal confidently. In case you have not employed catch webpages, your business is lacking on a large number of opportunities every single day.

If you have distinctive SEO leads, you're able to stop your visitors then and there and inspire them to get free information about your business and the money creating process. This is a fantastic way of creating an email checklist and generating free SEO leads online. It is all about producing value for visitors to have someone touch base to you. You could even utilize autoresponders for that reason. When you get the client's email, you are able to send the individual an automatic information for promotion goals. It is best to keep it simple since it will likely be easy to steadfastly keep up the setup. You can always alter the tips with unique and creative communications.

Together with the leads, you may receive quantifiable results from your own design and SEO procedures. If you should be prepared with content in various formats, you're able to optimize them by using suitable keywords. Lead-generation through SEO is a long-term method that provides the team and business owners the period to get prepared together with the correct assets for satisfying the requirements of increased need. SEO is a very specific approach and this can be why if the campaign continues longer, it is going to lead to higher results.

Decent SEO efforts lead to a web-based instrument for lead era that produces qualified leads. After this part is taken care of, you need to do a good amount of homework. Manage your content within an SEO-friendly manner and identify the search terms which fit the purchasing style of your prospects. Conforming to this method of marketing will allow you to get qualified leads.